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One Holland Village: Blending Of The New And Oold
One Holland Village: A new development right in the heart of iconic Holland Village is rising – blending the energy of a city and the charm of a village.
Holland Village Version 2.0 will be a living and vibrant community where people live and gather to play, work, eat, and shop.
With high- and low-rise apartments, serviced residences, offices, restaurants, and retail shops – the Village brings everyone and everything together as one.
Dual-Envelope Concept and Price Tender Process
Holland Village is identified by The Urban Redevelopment Authority (URA) as one of Singapore’s endearing Identity Nodes and a distinctive lifestyle destination. URA then hatched a plan for a new extension to the existing Holland Village.
The Concept and Price Revenue tender for the subject site at Holland Road was launched for sale on 30 November 2017 and was closed on 20 March 2018. A total of 15 Concept Proposals from 10 bidders were received for the site as some of them submitted multiple Concept Proposals. Only five concepts were shortlisted before the developers tendered based on price.
The strong emphasis on the concept is to ensure the whole project must enhance the area’s buzz with more activity generating uses such as retail and dining options, and providing more residences in the heart of Holland Village.
The Winning Bid
In May 2018, URA awarded the project for the commercial and residential site at Holland Road to the consortium of Far East Organisation, Sinoland, and Sekisui House through their tenderer Stirling Land Holdings and company. The winning bid was $1.213 billion or nearly $1,888 per square foot per plot ratio (psf ppr).
The other four shortlisted bids came from:
- a consortium comprising GuocoLand, Hong Leong Holdings, TID and Hong Realty, which bid $1.06 billion or $1,650 psf ppr;
- a tie-up between Perennial Real Estate Holdings and Qingjian Realty, which bid $1.055 billion or $1,641 psf ppr;
- a CapitaLand and Hotel Properties tie-up, which bid $1.02 billion or $1,585 psf ppr;
- and a Pontiac Land and Lendlease tie-up, which bid $950 million or $1,478 psf ppr.
One Holland Village Joint Developers
Sekisui House Limited is the largest leading housing company in Japan with involvement in a variety of real estate developments, from residential homes to the development of mixed use properties and master planned communities.
Founded in 1960, the company has built a cumulative 2.4 million houses. Sekisui House, headquartered in Osaka, also has offices in Australia, China, Singapore and USA.
Sino Group is one of the leading property developers in Hong Kong with core business in developing residential, office, industrial and retail properties for sale and investment. The Group is also a major player in hotel investment and management, club management, property management, car park operations as well as environmental and security
With a team of over 10,000 dedicated professionals, Sino Group strives to consistently deliver quality properties and services that surpass the expectations of customers.
Far East Organization is a Christian Enterprise, which develops real estate and operates businesses by serving with grace, love, integrity and honesty. Established in 1960, Far East Organization is the largest private property developer in Singapore.
FEO develops, owns and manages a diverse spectrum of real estate products across the residential, hospitality, retail, commercial, medical and industrial space segments. It is the winner of 11 FIABCI World Prix d’Excellence awards, the highest honour in international real estate.
One Holland Village is adjacent to the existing Holland V which will cover the big open carpark space and the vast vacant land that was previously occupied by some HDB blocks. .
Some business owners recently aired their grievances because their sales have dipped since the closure of two carparks with a total of 405 lots.
The two interim carparks with 350 lots are along Holland Drive. A small road and footpath connect the carparks to Lorong Liput. The road was supposed to be closed in November 2019 to facilitate development and construction. However, in the latest announcement, the closure has been postponed to a later date.
One Holland Village: Concept
A Mixed Development
One Holland Village will be an integrated development, comprising serviced residences, offices, retail and condominiums.
The new Village will come in two zones. Zone 1 will be designated for residential, whilst Zone 2 for commercial spaces.
The commercial space will not be for sale. Far East will maintain ownership of them and lease out to generate rental income. In this way, the tenant mix will be controlled and diversified.
The low-rise shopping hub over 13,500 square metres of retail and communal space will offer a plethora of up-market din, shopping and lifestyle options.
We can be confident the developer will bring in the finest of local and international concepts to pamper patrons with the best gourmet and shopping experiences.
The design of shops incorporated plenty of open terrace spaces which is ideal for alfresco dining.
The shops are lined to envelope three open spaces to facilitate community interaction. By linking people, public spaces and amenities together, this new space becomes an extension of the authenticity and bohemian charm of the Village.
The Village has four unique spaces – Village Square, Village Green, Village Central and Village Deck.
Village Square can hold events such as weekend markets and outdoor performances.
Village Green, flanked by an eclectic mix of F&B outlets, as well as lifestyle shops, leading to a water court and a terraced water feature
Village Central features a courtyard.
Village Deck is a space for bonding, where there are comfortable sitting areas, and spacious pavilions suitable for social gatherings.
QUINCY HOUSE SERVICED APARTMENTS
Quincy House is the first serviced apartments under the award-winning Quincy brand. Far East Hospitality will manage and operate the 255 serviced apartments. This will be another addition to Far East Hospitality Group’s portfolio of and hotels in Singapore.
With its proximity to business, educational, R&D and medical hubs in One North, Science Park, NUS and NUH, Quincy House is in an ideal location to cater to the business and leisure travellers.
The tallest block, Sereen, at 34 storeys, will have 248 units of 1br (484sf), 2br (689-829sf) and 3br (1,098sf).
Some high floor units will come with a splendid unblocked view, overlooking some of the most expensive Good Class Bungalows in the area.
Smart-home features, designer De Dietrich appliances, choice of colour schemes and flooring are all part of the packages.
One unusual floor option is terrazzo, which was popular in the 1970s and 1980s, may appeal to those who like a retro feel to the apartment.
The interior is mostly conceptualised by Sekisui House, with intelligent use of space, including a storage compartment above the washer dryer that can fit suitcases.
The facilities in the condos are meant exclusively for the residents, and not guests of the serviced apartments.
There is a good-size lawn area which is ideal for some outdoor activities.
To allow easier access to the main road, there is a side gate that will lead to the bus stop along Holland Road.
Quincy Private Residences
Quincy is a block with a mix of serviced residences and condos.
The 27 Quincy Private Residences units from levels 21 to 28 are mainly the bigger 3br, 3+study, 4br, 4+study duplex units with private lifts.
These units will get to enjoy a commanding view of the Good Class Bungalows (GCB) towards the north and One Holland Village itself towards the south.
Residences at Leven offer a contemporary take on bohemian living. The low-rise building exudes a sense of nostalgia and timeless charm.
It resembles the good days low-rise houses with spiral staircases and walk-up lookalike.
These 2-bedroom homes come with wide frontage that allows for maximum air and light into the house.
Units on each level come with unique designs.
Level 1 opens out into lush greenery with direct access to the lawn.
Level 2 units extend into private balconies.
Level 3 residences feature a walk-up rooftop terrace via heritage-inspired spiral stairs, perfect for winding down during magic hour.
Leven is limited-edition living, with just 21 units.
One Holland Village Residences Condo Facilities
One Holland Residence will come with full condo facilities.
At Sereen Tower, at the sky terrace on level 33, it will have an outdoor fitness area, a viewing deck, BBQ pavilion, gym and lounge. On level 34 is the tennis court.
Condo facilities also include a 50m lap pool, lawn, dining and function rooms and BBQ pavilions.
At the Quincy Private Residences Tower, facilities on level 20 roof terrace include 2 BBQ areas with spa pools, outdoor lounge and an amphitheatre.
Selling Points of One Holland Village Residences
Owning A Piece of History
Buying a property in One Holland Village is to own a piece of history. Holland Village has such a rich history that our government has recognised it as an ‘identity node’.
The main facade of Holland Village, the 2-storey shophouses have remained unchanged for a long time. Over the years, there were some developments, such as the Holland Road Shopping Centre, Holland Piazza and Raffles Medical HV that have helped to enhance this unique destination. One Holland Village is by far the most ambitious and mega-scale that will transform its entire landscape.
We must give credit to URA for choosing to keep the old Holland Village, thus preserving its precious heritage.
URA is careful not allow an overwhelming number of condominiums, which would have utterly destroyed the unique character of Holland Village. There are only 296 units of condos in this project that are for sale. For future owners, that would mean possessing a limited edition.
Live, Work and Play
The integration of condominiums, serviced apartments, offices, retails, F&B and services all in one place aligns with a global trend towards the live-work-play concept. It also concurs with the URA Master Plan to build more homes in the city to boost the live-in population in the office-dominated area and bring more life to the area after working hours.
Living, working, socialising and entertaining in one place will help to cut down commuting times and bring about a more active and engaged social life.
Unlike places like Marina Bay Financial District and Changi City, which are also designed to be live-work-play precincts, Holland Village has a more ‘homey’ feel to it. In the first place, the Holland Village neighbourhood is fundamentally a residential enclave. All future developments are only additional peripherals to make this a better place to live in.
In the past, I have received many enquiries for office rental from business owners and serviced apartments and hotels from tourists. The nearest hotel is the Park Avenue Rochester Hotel in Rochester Park. There are no small offices for rent in the vicinity. So the upcoming offices, hotel and serviced apartments will fill a big void.
Best Place to Live
Living in Holland Village area is all about lifestyle.
Holland Village is a one-stop place for everything: food options, banking, shopping malls, nail spas, massage, hair salons, 24-hour supermarkets, local market and more.
Here you can hop out of your house for a cuppa in one of the hip cafes, or a nice dinner in one of the many chic restaurants in an alfresco setting, or party all night long in one of the pubs.
Some of the best local food, such as the Michelin Guide Lucky Claypot Rice or Sin Kee Famous Cantonese Chicken Rice, are all within a short walk away. Your options are limitless.
Popular schools such as Nanyang Primary School, Henry Park Primary School, Hwa Chong Institution, ACS Independent, ACJC are not far away. Access to tertiary institutions such as NUS and Singapore Polytechnic is also easy.
If you are buying for investment, you can’t go wrong with Holland Village since it is a well-known expatriate-centric destination. Demand for rental at One Holland Residences will be high.
Catchment areas for tenants include those who work in One-North, Science Park, NUH and NUS. With easy access by MRT, potential tenants can also come from anyone who commutes to CBD and Harbourfront area, Mapletree Business Park for work. There is no limit to how far you can cast the net.
Generally, these tenants have a relatively high budget. They love not only the convenience of the many amenities available but also the vibe in Holland Village.
The proximity to many international schools is also a big plus point for expatriate families.
One Holland Village is only minutes walk to Holland Village MRT Station (Circle Line). It is only one stop away from Buona Vista MRT Station (the interchange between Circle Line and East-West Line), two stops away from major employment centre One-North, and three stops from education cluster Kent Ridge.
Direct bus service is available for travelling to Orchard and Buona Vista.
Driving to the Central Business District and Downtown takes approximately twenty minutes via the Ayer Rajah Expressway (AYE).
Navigating through various parts of Singapore is relatively easy when you start from One Holland Village.
Three reputable companies will be jointly developing this multi-billion project. All three come with strong international credentials in developing and managing residential and commercial projects.
Far East, Singapore’s largest developer, has a strong track record in hospitality, retail and residential sectors.
Among Sekisui House’s projects in Singapore are Boathouse Residences, Watertown, Q-Bay, eCO and Hillsta.
The Sino Group, a property company in Hong Kong, is also owned by Far East’s Ng family.
For a high-profile project such as One Holland Village, the quality would be nothing short of excellence.
One Holland Village Residences
1,3, 5 Holland Village Way
Far East Organisation, Sino Group & Sekisui House
99 years leasehold (W.E.F 13 August 2018
291,912 sq ft / 27,119.3 sqm
GROSS FLOOR AREA
268,895 sq ft / 24,981 sqm
NO OF BLOCKS
3 blocks: Sereen, Quincy & Leven
NO OF STOREYS
Sereen: 34 / Quincy: levels 21-28 / Leven: 3
NO OF UNITS
TOTAL 296 units (Sereen: 248 units / Quincy: 27 units / Leven: 21 units)
ROOM TYPES & SIZES
Sereen: 1BR 484sf (62 units) / 2BR 689-829sf (124 units) / 3BR 1,098sf (62 units)….Quincy: 3BR 1,238-1,281sf (14 units) / 3BR+study 1,615sf (3 units / 4BR 2,088sf (7 units) / 4BR+study duplex 3,358sf (2 units)….Leven: 2BR 807 / 936 / 1,087sf (21 units)
NO. OF RESIDENTIAL CAR PARK LOTS
299 lots (inclusive of 3 accessible lots)
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Danny Han has been a licensed real estate agent since 2005. He also had five years of experience as a financial consultant. The insights and knowledge he shares in his blogs are the results of years of experience in helping many of his clients in their Property Wealth Planning.
Prior to becoming a real estate agent, Danny was a full-time church pastor (don’t be shocked!) for 23 years. Even now, he is still actively involved in church work and preaches regularly. He has also made six mission trips to Myanmar to-date.
Danny is a foodie, so during his spare time he would go with his kakis to try different “CNG” (cheap and good) food. (Be sure to check out his Holland food blog in this site).
Do feel free to drop him a Whatsapp message for a non-obligatory discussion if you are planning to grow your property wealth.